The 365 Ways Blog

Michael Norton is author of "365 Ways to Change the World", which provides an issue for each day of the year, interesting facts, inspiring case studies of people doing things to address the issue and ideas for action. Originally published in the UK, versions with local content have been published in Australia, Canada, India, South Africa and the USA. To find out more visit our website:

21 December 2009


A new campaign has been launched called Twixtmas, which hopes to improve the world a little bit. And if lots of people take part, it will mean that the little improvements add up to something meaningful.

The idea of Twixtmas is that, in the five days between Christmas and New Year (December 27th to December 31st) , we all encourage everyone we know (including ourselves of course) to do five things to make the world a better place. Each day has a particular theme – helping yourself, someone else, a friend, the planet and doing something for your future. To spread the Twixtmas cheer, people are encouraged to give their friends and family a ‘Merry Twixtmas High Five’ hand greeting and share their Twixtmas pledge – the five things they are doing to change their world – as well as spreading the word about Twixtmas and what it stands for. Valuable tips and advice from leading experts in well-being are offered on the website where visitors can also download a Twixtmas Pledge form.

The idea for Twixtmas celebrations is being promoted by the Flexible Thinking Forum, a new not-for-profit social enterprise which works to provide training for more creative and flexible thinking among businesses and organizations.
You can find out more at

Started in 2008, it is not yet too late to do it for 2009, but also make a note to do it in 2010 by putting it in your diary and promoting the idea when you send out your Christmas greetings. Five little things can make a big difference.


Anonymous remington dayn-ryan said...

thank you for sharing this michael I love the idea, and look forward to doing this next year...

2:54 am  

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